April 2011
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adverything:
Lessons from the Old Spice Guy
Bob Simpson (@bobbytwats) from Rethink Canada talking about the future of online campaign with focus on the Old Spice campaign and how it became to be what it is so successful to this day. This presentation was filmed during this year’s SXSW event. Remember Alyssa Milano, because Old Spice Guy tweeted her, she loved it and retweeted and then it just...
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m ss ng p eces: Levi’s Waterless
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Sunday Morning NY: Levi’s. Rebel’s with a cause
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